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Financial Services / Credit Card Debt Relief Campaign

Credit Card Relief Service Increases Leads 30% with Targeted Postcard & Digital Campaign

“This postcard made a real difference by appealing directly to the pain point of high credit card debt.”
0
Postcards Mailed
$0
Total Revenue
From debt relief consultations and services
0
Calls Tracked
0
Total Responses
0
Facebook Ad Displays
0
Clicks
0
Google Ad Displays
0
Clicks

The Challenge

This debt relief company aimed to reach individuals struggling with credit card debt. They needed to make the message clear, simple, and immediate — offering free consultations and no credit impact. The goal was to drive potential customers to book a consultation, seeking relief from monthly credit card payments.

The Strategy

They mailed 5,300 postcards with the headline “There’s Still Time to Be Debt Free”, offering free consultations and emphasizing no credit impact. The design featured a couple looking relaxed, resonating with consumers who were stressed over their finances. OMNI REACH, powered by AI, helped them target leads who were actively searching for debt solutions, delivering Google and Facebook ads to engage prospects. A QR code was included for immediate consultation bookings.

The Results

The campaign generated 45 responses35 tracked calls and 10 QR code submissions. The client secured 30 new consultations, generating $15,400 in revenue. OMNI ads produced 17,500 impressions and 240 clicks, helping drive traffic to their website and consultation page.

$15,400
Total Revenue
700%
Return on Investment

Digital Ad Network Performance

PlatformAd DisplaysClicks
Google9,000120
Facebook7,000106

Key Takeaways

  • Simple, clear messaging resonated with people struggling with credit card debt

  • OMNI REACH’s AI-driven targeting helped identify high-value, high-intent leads

  • QR code integration provided an easy path for conversions and bookings

  • The campaign generated a significant ROI with minimal ad spend

Plan Your Free Direct Mail Campaign Today

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