Orthodontic Practice Case studies

Orthodontic practices are boosting consultation requests and growing their patient base by combining direct mail postcards with AI-powered digital advertising. These campaigns strategically engage families and young adults at pivotal treatment decision points—like back-to-school readiness, milestone birthdays, or dental referrals—by highlighting services such as free orthodontic evaluations, Invisalign specials, and flexible payment plans. Each postcard features friendly provider imagery, before-and-after smiles, and QR codes that link directly to online booking or virtual consult requests.With OMNI reach’s intelligent AI system, these campaigns identify high-intent households—such as parents of teens, young professionals interested in clear aligners, or adults researching cosmetic improvements—and retarget them on Google and Facebook with tailored digital ads. This cohesive print-to-digital strategy ensures orthodontists stay top-of-mind throughout the consideration period, builds credibility through repeated exposure, and accelerates appointment bookings. By combining data-driven precision with confidence-building visuals, orthodontic practices are transforming awareness into action and smiles into referrals.