Tanning Salon Case studies

Tanning salons are embracing integrated postcard mailings and digital ad campaigns to attract new clients, keep beds and booths booked, and stand out in a competitive beauty and wellness market. These salon-focused case studies highlight real campaigns that delivered glowing results—from boosting seasonal package sales and promoting limited-time offers to reactivating inactive customers and upselling services like spray tans, skincare products, or VIP memberships. Discover how strategic targeting and multi-channel marketing help tanning businesses increase revenue, enhance client retention, and stay top-of-mind all year round.